How Marketing Influences Consumer Behavior Workbook

From creating awareness and influencing market perception, to shaping trust and credibility and fostering customer loyalty, marketing plays a crucial role in shaping our purchasing decisions. This workbook will cover the following:

• Definition of Consumer Behavior
• Importance of Consumer Behavior
• Different types of Consumer Behavior
• What affects Consumer Behavior
• Common Consumer Behavior patterns
• Effects of marketing on Consumer Behavior

For more click: https://youtu.be/oMzVU9ooQ6c to view full video discussion on the Effects of Marketing on Consumer Behavior